Telling stories is a fantastic way to
attract bequests from your supporters.
Storytelling & Bequests
Telling stories teaches us about ourselves and the world around us
As a charity, storytelling is a fantastic tool to communicate your incredible impact
and encourage supporters to consider leaving a donation or a gift in their Will.
In order to do this, there are two types of stories that you can use:
An Impact Story demonstrates the way that your organisation has changed lives.
In this story, it's best to tell the story of a beneficiary (or group of beneficiaries)
who have benefitted from your programs.
A Donor Story demonstrates the known-bequestor's belief in your charity,
and the amazing feeling of making the world a better place.
You can view some examples of these stories below.
Momentary is currently offering a 20% discount on all bequest videos
to Include a Charity members until 15 March, 2019.
To find out more, you can reach us at:
Examples of Stories
Ronald McDonald House
ANZ & Brotherhood of St Lawrence
Guide Dogs Victoria
John Storey Junior Memorial Scholarship
Download our free guide to
storytelling for social impact
Learn how you can use storytelling and video to communicate and amplify your impact.
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